In the digital age, starting a media business can be a thrilling venture. The latest episode of the DissedMedia podcast offers a deep dive into this process, providing valuable insights for aspiring entrepreneurs. The host, Ben Olmos, shares his journey of establishing DissedMedia, a digital media company, and the steps involved in creating a strong digital presence.

Establishing a Digital Presence

One of the first steps in setting up a digital media business is securing your digital real estate. This involves creating accounts on various social media platforms, such as Facebook, LinkedIn, Twitter, Instagram, and TikTok. As soon as the host knew DissedMedia would be the company name, he quickly secured these accounts.

Setting up a business email account is another crucial step. The host chose Google Workspace for this task, citing its ease of use and integration across devices. He also set up his domain using Squarespace, a popular platform for buying domains.

Setting up a Business Bank Account

The host turned to Stripe Atlas and Mercury, a financial technology company, to set up a business bank account. Mercury offers a modern payment structure, security controls, and financial automation, making the process of setting up a business banking account smoother than with traditional banks.

Exploring Monetization Strategies

Monetization is a key aspect of any business, and the host shares his trials with Google AdSense and other ad services. However, due to lack of traffic, he decided to focus on other aspects of the business for the time being.

Seeking Feedback and Making Progress

The host also sought feedback from his board on potential names for the news website, eventually settling on DailyPitch.news. With a name now identified, he secured all the digital real estate associated with it and began working on building websites for DissedMedia and The Daily Pitch.

Setting up a digital media business involves numerous steps, from establishing a digital presence to setting up business accounts and exploring monetization strategies. The latest episode of DissedMedia provides a comprehensive guide to these steps, offering valuable insights for anyone interested in starting their own digital media business.