In this episode of DissedMedia, host Ben Olmos takes listeners through the crucial steps of setting up DissedMedia as a Delaware C Corporation. He shares his experience in acquiring the domain name DissedMedia.com, highlighting the importance of securing a strong digital identity for the business. The episode primarily revolves around laying a solid legal foundation for DissedMedia and strategizing for effective content creation.
Ben delves into the nuances of creating an equity-based strategy to motivate contributions from board members and other key individuals. This approach aims to align the interests of those involved closely with the success of the company. Ben also explores the potential of expanding DissedMedia’s content portfolio, considering options such as acquiring an existing company for its content resources or utilizing content aggregation services to enhance the variety and reach of the content.
An interesting experiment discussed in the episode is Ben’s trial with WP RSS Aggregator, a content aggregation plugin for WordPress. He tests this tool on his experimental site, bullshit.work, to assess its efficacy in content curation. However, Ben reaffirms his commitment to producing original content, emphasizing the value of authentic, thought-provoking contributions from experts in various fields.
The episode wraps up with Ben outlining the future directions for DissedMedia. He discusses the next steps, such as launching DissedMedia.com as an operational domain, establishing a robust digital presence, and setting up communication platforms and social media channels. These tasks are crucial for building DissedMedia’s brand and engaging with its target audience effectively. Through this journey, Ben shares invaluable insights into the entrepreneurial process, offering guidance and inspiration to listeners interested in the world of startups and digital media.
