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Episode 4: Establishing A Digital Presence

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In this episode of DissedMedia: A Startup Story, we delve into the crucial steps of setting up a digital media business. Ben shares his journey of establishing DissedMedia as a company, from filing paperwork to setting up a digital presence across various social media platforms. He discusses the importance of securing digital real estate for branding and identity, and shares his experience with setting up a business email account using Google Workspace and buying a domain through Squarespace.

The episode also covers the process of setting up a business bank account with Stripe Atlas and Mercury, a financial technology company. The host then turns his attention to monetization, sharing his trials with Google AdSense and other ad services, and his decision to focus on other aspects of the business due to lack of traffic.

Ben also seeks feedback from his board on potential names for the news website, eventually settling on DailyPitch.news. He shares his excitement about the progress made and the tasks ahead, including building websites for DissedMedia and The Daily Pitch, and starting a podcast.

This episode is a testament to the host’s passion for his work and his dedication to making DissedMedia a success. It’s a must-listen for anyone interested in the behind-the-scenes of starting a digital media business.

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