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Price Anchoring: How Per Sjofors Uses Pricing Psychology to Grow Revenue
Business

Price Anchoring: How Per Sjofors Uses Pricing Psychology to Grow Revenue

Price anchoring is the pricing tactic where a business shows a high reference price before a lower one, so the lower price looks like the better deal by...

August 25, 2026 Read Full Story →
Real Estate Lead Generation Gets an AI Overhaul: Inside Intellitary's Un-Brokerage Model Business

Real Estate Lead Generation Gets an AI Overhaul: Inside Intellitary's Un-Brokerage Model

Real estate lead generation has stayed broken for decades, and most people inside the industry have simply learned...

August 21, 2026
How to Scale a Small Business: Kenneth Kollasch on the Small Business Flight Plan Business

How to Scale a Small Business: Kenneth Kollasch on the Small Business Flight Plan

Scaling a small business asks for something different than starting one, and Kenneth Kollasch, a third-generation entrepreneur, certified...

August 18, 2026
Thought Leadership Tips From Kelly Schuknecht: How to Build a Personal Brand That Actually Works Business

Thought Leadership Tips From Kelly Schuknecht: How to Build a Personal Brand That Actually Works

The most useful thought leadership tips come down to picking one area you are uniquely qualified to talk...

August 14, 2026
The Marketing Psychology Behind Ads People Actually Trust Business

The Marketing Psychology Behind Ads People Actually Trust

Marketing psychology explains why some ads earn a customer's trust within seconds while other ads get scrolled past...

August 11, 2026
The Servant Leadership Traits That Help Companies Scale Without Burning Out Teams Business

The Servant Leadership Traits That Help Companies Scale Without Burning Out Teams

The servant leadership traits that help a company scale center upon staying grounded in outcomes rather than activity,...

August 7, 2026
Financial Independence Lessons: Jack Oujo on Turning a Career Setback Into a Top Advisory Firm Business

Financial Independence Lessons: Jack Oujo on Turning a Career Setback Into a Top Advisory Firm

Financial independence rarely starts with a plan. For Jack Oujo, it started with a registered letter that ended...

August 4, 2026
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Episode 3: Setting Up DissedMedia

In this episode of DissedMedia, host Ben Olmos takes listeners through the crucial steps of setting up DissedMedia as a Delaware C Corporation. He shares his experience in acquiring the domain name DissedMedia.com, highlighting the importance of securing a strong digital identity for the business. The episode primarily revolves around

Three Cocktail Drinks

The Rise of Indian Whisky: A Toast to Innovation and Tradition

In the world of spirits, whisky has long been a favorite, with countries like Scotland and Ireland traditionally dominating the market. However, a new player has emerged on the global stage, shaking up the whisky world with its unique offerings and rapid growth – India. Rapid Growth and Local Preferences

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